Policy
NYC to bar surveillance pricing as momentum for bans grows nationwide
The Brief
- New York City will be able to fine companies $1,000 for each verified instance of surveillance pricing.
- The measure is described as a ban on surveillance pricing in NYC.
- The source reports growing momentum for similar bans nationwide.
Why it matters
Developers building pricing, personalization or customer-data features for NYC businesses may need to ensure they do not charge different prices based on surveillance of individual consumers.
Who’s affected
- Companies using personalized or surveillance pricing in New York City
- Developers building pricing and personalization systems
- #surveillance-pricing
- #privacy
- #regulation
- #nyc
- #consumer-protection
The New York City government will be able to fine companies $1,000 for each verified instance of surveillance pricing.
Timeline
NYC council passes bill to bar surveillance pricing, per The Record
The Record from Recorded Future News
NYC to bar surveillance pricing as momentum for bans grows nationwide