# ChatGPT is getting verified AI ‘Business Agents’

Source: [AI | The Verge](https://www.theverge.com/ai-artificial-intelligence/1030552/openai-chatgpt-business-agents-hub) · 2026-11-10 · AI
Page: https://themorning.dev/story/chatgpt-is-getting-verified-ai-business-agents-7396b577c72532a7
Kind: launch · Impact: medium

## In brief

- OpenAI launched Businesses in ChatGPT in beta on 2026-11-10.
- Business Agents let companies interact with users inside ChatGPT, e.g. for comparison shopping.
- Companies can claim their business profiles through a new hub and manage their business information.

## Why it matters

Businesses that sell or serve customers can now be discovered and contacted through ChatGPT, which changes how consumer discovery and product visibility work for them.

## What to do

- Claim your business profile in the new ChatGPT business hub if you are eligible.

## Timeline

- 2026-11-10: OpenAI launches Businesses in ChatGPT in beta, including Business Agents and a profile-claiming hub

## Coverage

- [OpenAI rolls out new business profiles, making ChatGPT just a little bit more like Google](https://techcrunch.com/2026/11/10/openai-rolls-out-new-business-profiles-making-chatgpt-just-a-little-bit-more-like-google/) — AI News & Artificial Intelligence | TechCrunch, 2026-11-10
- [OpenAI launches Businesses in ChatGPT in beta, including Business Agents for companies to interact with users and a hub where companies can claim their profiles (Jay Peters/The Verge)](https://www.techmeme.com/261110/p39#a261110p39) — Techmeme, 2026-11-10
- [ChatGPT is getting verified AI ‘Business Agents’](https://www.theverge.com/ai-artificial-intelligence/1030552/openai-chatgpt-business-agents-hub) — AI | The Verge, 2026-11-10
- [Introducing Businesses in ChatGPT](https://openai.com/index/introducing-businesses-chatgpt) — OpenAI News, 2026-11-10

Tags: chatgpt, openai, ai-agents, e-commerce, business-profiles

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Brief generated by AI (claude-haiku-5-5) from the reporting listed under Coverage. Headlines belong to their publishers. The Morning Dev – https://themorning.dev